The Verb Blog

Why approaching your customer through the typical customer avatar is leading you down the wrong path – and what to do instead.

Diving into the basis of my signature Heart Mapping Method. Is it for you? (short answer, yes, of course)

I’ve been silent for the better part of the last year.

For one, I’ve been tired.

And two, I thought I didn’t have much to say. My constant Voxer conversations with my biz besties say otherwise, however).

Increase your e-comm sales in Q2 with these three easy to implement strategies.

Wondering what the heck the difference is between a messaging strategy and a marketing strategy?

I’ve noticed something happening online over the past several years or so that just seems odd. Almost cult-like behavior (to a much lesser extent). If you like someone, stranger or friend, praise, no matter what. If you don’t know them, or don’t like them, stranger or friend, vicious attacks. There seems to be very little […]