A deep dive into your brand, your heart and your customer’s heart to create a foundational messaging and marketing strategy that actually feels in line with who you really are and where you really want to go.
LET’S START DIVING
Because the energy and time you’re spending everyday hoping and wishing and trying to hack your way to clarity and an actual marketing strategy, so you can finally see some traction and sales, isn’t going to actually get you said clarity and sales.
When you’re feeling stagnant and lost in the crowd, spinning your wheels and staying on the marketing merry-go-round every day, you’re only digging a deeper, more frustrating hole.
It’s time to hop off that dizzying ride. When you take the time to lay the foundation properly, everything else becomes so. much. easier.
I understand the power in having someone deeply understand, see, and appreciate your business. There’s no other way to build a compelling, true-to-you core message.
Steph Catlow
little cheese photo
Within our VIP Week, this is exactly what we’ll do
Within our VIP Week, this is exactly what we’ll do
please stop...
...Looking at everyone else in your industry and feeling a tad bit envious of how great their marketing is.
...Wasting so much time every day on Instagram. The rabbit hole is REAL when you don’t have a plan or purpose.
...Beating yourself up for not taking action yet. One step in front of the other… that’s how we get there. And right now, you’re on the way to that step, friendola.
...Regurgitating the same boring copy that you see others shouting - I beg of you, let’s get you your own message!
...Forgetting that it’s actually all about your people first
Now, for the love of your business and your sanity,
You don’t have to be this frustrated and confused all the time, wondering where you’re going wrong or what you’re missing. At all.
Let’s get your 1:1 VIP Week booked and get you that clarity you’re craving.
You don’t have to be this frustrated and confused all the time, wondering where you’re going wrong or what you’re missing. At all.
Let’s get your 1:1 VIP Week booked and get you that clarity you’re craving.
A clear understanding of what's really driving your brand and your audience (aka what motivates them to buy) and how to bring it all together.
A core brand messaging foundation, or what I call your Heart Map, that will allow you to connect with your audience more deeply, honestly, and naturally every damn day.
Words and phrases to describe your onlyness factor, or what makes you so gosh darn awesome, in a natural and honest way, and that you can use across all marketing fronts.
A rock solid messaging and marketing strategy built from your own Heart Mapping foundations. This easy-to-execute roadmap will stand the test of time and become your almighty compass. You’ll be able to turn to it time and time again, no matter how off course you may feel some days.
Through my powerful Heart Mapping Method, we dive deep into your brand, your heart and your customer's heart to unearth the magic in all that you do, resulting in your custom Heart Map.
Your Heart Map allows us to create a repeatable nurture marketing strategy that's rooted in connection and designed for conversion, and actually easy for you to implement (this I promise!).
method
Heart Mapping
Marketing is never about you, it’s always about them, which is why serving your peeps is always a strong foundation of your Heart Map.
Serve
We aren’t rational human beings, and the way we purchase is anything but. We’re rooted in emotion, which is exactly why empathy plays such a big role in good marketing. We’ll show you how to really connect successfully time and again.
Connect
Every great brand evokes connection and regularly makes the sale. It’s great if you’re pretty and charming, but honest conversion focused strategy is what’s gonna get you those dollar dollar bills, y’all.
Establish
You’ve got a secret sauce to you, an only-ness factor that helps make your brand so great, a reason why you do all this to begin with. We’ll uncover it, dig it up and out, and showcase that magic.
YOU
Jessica McSweeney
Time for the fun to begin! Once your VIP week is officially booked, on our calendars, and we’ve both done our happy dances, you’ll receive a questionnaire (and some other fun things) to get things a’goin.
You booked your VIP Week
yay!
After our Heart Mapping intensive, I get to work! I’ll spend the next few days bringing together all that we uncovered to create your foundational messaging and core marketing strategies. You get to relax and sip a pina colada - or, you know, more than likely just get back to your normal work week where you wear your thirty different hats.
Allie gets to work
yippee!
We’ll kick off your VIP Week with my signature Heart Mapping intensive, a process that’s guaranteed to change how you think about it all. Also referred to as “business therapy” by everyone that goes through this process, this is where it starts to get real, real good.
It’s VIP Week
yessss!
How It Works:
You move forward with the most clarity you’ve ever had and ready to step into the brand you know you can become. You have Voxer access to me for anything that may pop up post-week, and we’ll get our two follow up calls scheduled. There’s no ghosting around here!
Time to rock and roll
cheers!
At the end of our week together, I’ll deliver all of your brilliant materials by mid-morning. We then meet back up to go through everything in detail, ensuring you’re absolutely confident on how to show up and market in a way that actually makes a difference - finally.
Delivery time
eeeeee!
MICHELLE
MamaSuds
Beth Roszkowski
little goat paper co.
Kim
Ramona and Ruth
Stephanie Catlow
clients we’ve worked with:
Little Cheese Photo
Little Goat Paper Co. Belle & Union Co.
Ramona & Ruth
MamaSuds
The Foggy Dog
Etta + Billie
Modern Burlap
Slightly Stationery Little Well Paper Co. Whispering Willow
Smart Glass Jewelry Daydream Society
Party of One
Rustic MAKA
Steel Petal
Press E. Frances Paper
Goobie Baby
Little Cheese Photo • Little Goat Paper Co. • Belle & Union Co.
Ramona & Ruth • MamaSuds • The Foggy Dog • Etta + Billie • Modern Burlap
Slightly Stationery • Little Well Paper Co.• Whispering Willow
Smart Glass Jewelry • Daydream Society • Party of One Rustic MAKA
Steel Petal • Press E. Frances Paper • Goobie Baby
We only take on two VIP weeks per month, max.
Apply for your spot ASAP, babycakes!
LET’S DO THIS THING!
MEG
Belle & Union Co.
Ready to boogie?
bespoke COPY+CONTENT
Need something different?
Done-For-You
We take on a very limited number of custom photoshoots and full-service marketing clients per quarter. If you think this is the way you wanna groove together, inquire here, babycakes!
I'M READY!
One on One
POWER HOUR
Sometimes you just need to get things done quickly, down and dirty style, pedal to the metal, time to go! If you're ready to get unstuck, get my eyeballs and brain on all of your stuff and take action quickly, this is for you.
MAKE IT HAPPEN!
Quickie!
Your brand photos and videos are some of your most priceless assets... After all, they should be doing the selling for you. Inquire ASAP about a custom seasonal photoshoot.
after a custom photoshoot?
LET'S DO THIS!
The best of all of it - custom photography, custom copywriting, and a thought partner by your side every single month - find out more about this unique way of working together and see if you’re the right fit.
CHECK OUT OUR WORK